Announcing StagePilot's Real-Time Analytics Dashboard

As of today, StagePilot's Real-Time Analytics Dashboard, a purpose-built analytics layer designed specifically for ticketed livestreaming and on-demand events, is available to all clients.

Developed in close collaboration with customers running high-volume, high-stakes onsales, the Analytics Dashboard provides immediate visibility into sales performance and audience behavior as transactions occur. Early access clients used these insights to dynamically adjust marketing during the onsale window, resulting in increased traffic to ticketing pages and higher gross revenue across both live and VOD events.

What the Analytics Dashboard Delivers

During beta testing, we evaluated a wide range of reporting and insight features. The following capabilities consistently proved most effective at driving measurable revenue impact during active onsales.

When tickets go live, clients can monitor real-time performance across five core dimensions:

Rather than relying on static posts or delayed reporting, clients can use live data to continuously refine paid and organic campaigns – targeting the channels, audiences, and timing that are actively converting.

All purchaser data is available for export, allowing teams to retain actionable audience intelligence beyond the lifecycle of a single event.

Live Sales Visibility and Flexible Filtering

Upon entering the Analytics Dashboard, customers are presented with a live visualization of sales volume and gross revenue by day.

For deeper analysis, all metrics can be filtered by:

This enables rapid performance comparisons across campaigns, formats, or pricing strategies without waiting for post-event reports.

Understanding Buyer Behavior During the Onsale Window

While every event launches with a predefined marketing strategy, the most successful campaigns adapt continuously once sales begin.

StagePilot events typically go onsale two to four weeks prior to the premiere, creating a meaningful window for iterative optimization. The Analytics Dashboard allows teams to test and refine messaging, creative, CTAs, and promotional cadence within the first days of launch, when adjustments have the highest impact.

The objective is not retrospective analysis, but real-time learning and response.

Measuring Marketing Impact and Owning Your Data

Revenue generation and fan experience are primary objectives—but long-term audience ownership is a close third.

The Analytics Portal provides multiple views into fan engagement, including:

A foundational principle of StagePilot is customer data ownership. All fan data is fully exportable, and the platform is built to be GDPR and CCPA compliant. Any fan who opts into marketing can be engaged across external platforms and future campaigns without restriction.

Want a demo of StagePilot's Analytics Dashboard and ticketed streaming platform? Let’s talk!